Thinking outside the box…
do you remember those
desk ornaments from the
1990s?
They were a few inches tall
and were sold at stores
like Successories.
One of the ornaments was a
box with a teetering
metal bar.
On one end of the bar
was a counterbalance, and
on the other end,
a man – he was way outside the box.
Funny thing is
creativity isn’t so much
thinking outside the box
as it is thinking
right there on the fringes.
It’s the edges where
creativity occurs.
At least creativity that matters.
It’s the edges where we
expand our thinking
and the zeitgeist is shifted.
It’s not really the box that matters, it’s identifying and shifting the edges that counts.
It’s the edges where
creativity occurs.
At least creativity that matters.